
Prioritising happiness and kindness influences how we approach everything – including our personal lives, families, communities, schools and workplaces. It also shapes our views on public policy and helps us to consider the wellbeing of future generations too.
We have no religious, political or commercial affiliations and welcome people of all faiths (or none) and all parts of society. Our members make a simple pledge: to create more happiness and less unhappiness in the world.
Download the FREE Action for Happiness app for iOS or Android
Gives you friendly nudges with an action idea each day Sends you inspiring messages to give you a boost Helps you connect & share ideas with like-minded people
10 Keys to
Happier Living
Everyone’s path to happiness is different. Based on the latest research, we have identified 10 Keys that tend to make life happier and more fulfilling.
Together they spell GREAT DREAM and you can explore them below.

Giving
Do kind things for others
Relating
Connect with people
Exercising
Take care of your body
Awareness
Live life mindfully
Trying Out
Keep learning new things
Direction
Have goals to look forward to
Resilience
Find ways to bounce back
Emotions
Look for what’s good
Acceptance
Be comfortable with who you are
Meaning
Be part of something bigger